In the quest for hair and beauty perfection, billions of dollars are being spent on painstaking research and meticulous development into a new and exciting branch of science - nanotechnology.
Nanotechnology works with particles less than 100,000th of the width of a human hair, or at an atomic level.
To give you an idea of size, a metre is 1000 millimetres and each millimetre is made up of 1 million nanometres!
To the right is a highly magnified grain of sand with a hole drilled through it. The hole is 30,000 nanometres wide and you could fit billions of nanomolecular particles into it!
When it comes to hair and beauty, products in nanomolecular-size particles can be much more effective than ordinary products and can guarantee the most successful and beautiful results.